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Channel: ideationz...a blog from rick s. pulito » emotions
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“I don’t know you or care enough about you to get you anything close to...

My friend, Tim Houlihan, who has absorbed more research than just about anyone I know on behavioral theory and the emotional impact of monetary versus hedonic rewards, forwarded me the attached white...

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Behavioral Economics and the great “A-ha!”…

Every now and again you come across a written piece that distills and simplifies a great many concepts into a single, bold statement of truth. I had that experience this morning, reading Ad Age, and a...

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Nobody Said Engaging Employees Is Easy…

Nobody, that is, except those slippery guys that want you to believe that all you need to do is buy their (one size fits all) recognition and rewards platform. These companies (and there are a lot of...

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